The good people at British Future have been hard at work again, giving organisations and guidance on how to establish common ground with people who aren’t that sympathetic to immigration.
It’s a pacy read that builds on their research into how myth-busting can alienate the very people you try and win round. (As someone once said “Well, you can prove anything with facts”)
Although the full thing is 38 pages long, you can get a lot from just the first 17 to be honest. Anyway – give it a go.
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[…] Is this a resource? Sort of. It’s a comic which exemplifies the “Don’t try and persuade people with facts: show them relatable human stories” approach we mentioned in the last week’s resource of the week. […]